Some of the features of VIP Art Fair are as follows:
- Its revolutionary design lets art collectors view all the works online as never before.
- It employs innovative technology to present the works of art in relation to each other and also in relative scale to the human figure.
- Visitors can opt to zoom in and examine details of a painting. They can have multiple views of a three-dimensional work, and see videos of a multimedia piece.
- Participating galleries offer complete details on works and artists on view, including elaborate catalogue essays, biographies, artist films, interviews, and in-depth information to empower collectors.
- It establishes the interactivity between collector and dealer. The former has the ability to converse with collectors via IM, Skype, and mobiles to discuss artworks on offer in the vibrant virtual booth.
- Dealers can give access to their respective gallery’s back room inventory, and share works in real time in specially-created Private Rooms with clients on their computer screen.
- There are online tours to explore the fair. In fact, these tours form the core to the art fair experience. There is a wide selection of tours to choose from - whether of featured artworks or a customized tour created by critics, curators and collectors.
- Visitors can design a personalized tour to showcase their favorite works, to share them with other art lovers.
- You can navigate the venue with the Fair Map and also with advanced searches on basis of individual choices like an artist’s name, medium or price range.
- Visitors can see specially commissioned short films of private art collections as well as artists’ studios at the VIP Lounge. They can check out fair tours made by other visitors, access status updates on art market news, and learn about new works on view in the Fair.
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